Recently, an article about how to fire a client was published, which made us wonder if clients know what to expect from an agency…with that in mind, my colleagues and I brainstormed to come up with expectations for the best client-agency relationship: Expect that if you hire experts to treat them ...
April 1, 2016admin
February 2016 begins Year 10 for Tschetter & Associates…let the party begin! “We’d like to thank our clients, from those who have been with us for the entire decade to those whose partnerships are just beginning, for helping us create great work on your behalf and recommending us to your colleagues,” ...
February 1, 2016admin
As a marketing agency, we work with health care providers to expand their business and provide great customer service by providing knowledge about what the market expects. To support our clients, Tschetter & Associates has undertaken a research study in both a rural and metropolitan areas. In this study, younger generations ...
January 22, 2016admin
Consumers are more savvy than ever. Just because their doctor referred them to you, doesn’t mean that they don’t do their own research on you! How are you going to stand out from the rest? Great, you have a website. Hopefully it describes your specialties, where you’re located and what insurances ...
October 20, 2015admin
My brand, you ask? Yes, that’s right, every one has their own personal brand, separate from the company you own, manage, or work for. Are you wondering for what reason? At the end of the day, or a career change, or an unexpected plot twist in your life, we won’t be ...
September 30, 2015admin
What’s all the buzz about online reviews you ask? Consumers are definitely doing their research before buying a product or service and especially before scheduling an appointment with a physician. What does your online presence look like? Are your credentials and expertise recognized? If you don’t know the answer to these ...
September 15, 2015admin
The end of the year is closing in fast, and now is a great time to reflect on your marketing opportunities. Did your company set goals for 2014? If so, were they met? Did you create a strategic plan, or was marketing a when there's time task? As you prepare ...
October 28, 2014admin
Everyone loves a great story. Effective storytelling can bridge the gap between trust and uncertainty, especially for potential customers. Sharing a unique narrative connects with our target market in a unique way. Relatable anecdotes that form a human connection allow us to tap into the head and heart of consumer ...
April 10, 2014admin
Are you feeling overwhelmed after another bitter cold commute? Heavy snow and icy roads may be causing delays this year, but there’s no reason why your marketing plans need to be postponed. Tschetter & Associates is here to help you take 2014 by storm! Have you considered media buys? Now is ...
January 30, 2014admin
Tschetter and Associates is proud to be promoting IXITI.com, the Experience Engine drawing attention to Southeastern Michigan as one of America’s greatest places to live and play. The IXITI.com website was launched on February 3, 2014, offering a comprehensive list of the cultural events happening in Detroit, Ann Arbor, and the ...
January 28, 2014admin